Public outrage has apparently won out as Wellington Airport backed down from plans to erect a giant “Welllywood” across a hillside overlooking New Zealand’s capital city.
“The sign has always been about putting Wellington firmly on the map as a film-tourism destination and the process to date has exceeded our expectations of international media coverage,” Wellington Airport Chief Executive Steve Fitzgerald said in a statement Wednesday. “The name Wellywood was chosen from a process 15 months ago, but clearly has opposition. For this reason, we have decided to put options through a community selection process.”
Meanwhile, I’ve been working up a few branding/redecorating concepts for Bernal Heights. To honor our friends from Oceania, here’s one with a Down Under theme:
Hat tip: @rx
Bernalwood 